Let’s co-create

Privacy Policy

Privacy Policy

Last updated: November 2025

1. About this Policy

FWDGEN Ltd (“FWDGEN,” “we,” “our,” or “us”) is committed to protecting the privacy of visitors to www.fwdgen.com and clients who use our services. This Policy explains how we collect, use, and protect personal data and outlines the rights available to you under data-protection law, including the UK General Data Protection Regulation (UK GDPR).

2. Data we collect

We collect only the information necessary to respond to enquiries and improve our website and services. This may include:

  • Contact details: name, email address, company name, and role title (from contact forms).
  • Communications: details shared when you contact us.
  • Usage data: IP address, browser type, and analytics data gathered through cookies or similar tools.

We do not intentionally collect sensitive personal data.

3. How we collect your data

  • Directly from you when you complete a form, subscribe, or correspond with us.
  • Automatically through website analytics and cookies when you browse our site.

4. How we use your data

We use personal data to:

  • Respond to enquiries and provide requested information.
  • Deliver proposals, statements of work, or contracted services.
  • Maintain business records and meet legal obligations.
  • Send relevant updates or marketing communications only where consent is given.
  • Improve our website and service delivery through aggregated insights.

5. Legal basis for processing

Our processing is based on:

  • Consent (for marketing or newsletter sign-ups).
  • Contractual necessity (for client work).
  • Legitimate interests (for enquiries and service quality).
  • Legal obligations (where required by UK law).

6. Marketing

We send marketing updates only where permitted by law or where you have opted in. You can withdraw consent at any time by emailing inquiries@fwdgen.com. Transactional or service-related messages will still be sent when necessary.

7. Sharing your data

We do not sell or rent data. We may share limited data with:

  • Technology partners (hosting, analytics, or CRM platforms such as Planful or HubSpot) solely to deliver our services.
  • Legal or regulatory bodies when required by law.

All partners are bound by confidentiality and data-processing agreements.

8. Data storage and retention

Data is stored securely within the UK and EEA and retained only as long as needed for its purpose or as required by law. Contact-form submissions are periodically reviewed and deleted when no longer required.

9. Your rights

You have the right to:

  • Access your personal data.
  • Request correction or deletion.
  • Object to or restrict processing.
  • Withdraw consent at any time.
  • Request data portability in a common format.

To exercise these rights, email inquiries@fwdgen.com. We will respond within 30 days.

10. Cookies

We use essential and analytical cookies to ensure site functionality and performance measurement. You can manage or disable cookies through your browser settings.
More information: www.aboutcookies.org

11. Data security

We use appropriate administrative, technical, and physical safeguards to protect personal data from unauthorised access, alteration, or disclosure.

12. Changes to this Policy

We review this Policy regularly and may update it to reflect legal or operational changes. The latest version will always appear on our website with the updated date.

13. Contact us

FWDGEN Ltd
Email: inquiries@fwdgen.com
Registered in England & Wales.
Registered address: (to be confirmed).